Brandirectory

Brandirectory is a premier resource for brand valuation and strategy, providing insights from Brand Finance, the leading independent consultancy in branded business valuation. Established since 2008, Brandirectory features a vast archive of brand values and company profiles, assessing over 5,000 brands annually across 46 countries and various industries. It offers comprehensive rankings, reports, and analyses, ensuring a broad perspective on brand performance through the eyes of consumers, with more than 100,000 consumers surveyed each year.

The platform includes specialized studies such as the Global Soft Power Index and Nation Brand rankings, which utilize the same rigorous methodologies to evaluate national brands' influence and recognition globally. Brandirectory's methodologies, certified by the Marketing Accountability Standards Board, focus on both brand value and consumer perceptions, forming a crucial link between marketing efforts and financial success. Whether you are looking for brand value assessments or strategic insights, Brandirectory is your go-to directory for understanding the dynamics of brand strength and equity.