NDTV India

**Brand Description:**

Discover the rich history and significance of India's national flag, a symbol of freedom and pride adopted on July 22, 1947. As India prepares to celebrate its 78th Independence Day on August 15, 2024, this brand focuses on educating the public about the intriguing facts surrounding the Indian National Flag. Each color holds meaning: saffron represents courage, white symbolizes purity and truth, while green signifies life and prosperity. The flag was first hoisted in 1906 by Sachindranath Sanyal in Kolkata, marking a pivotal moment in India's struggle for independence. Furthermore, the Indian flag was proudly displayed on Mount Everest alongside the Union Jack and the Nepalese flag on May 29, 1953. This brand emphasizes the flag's enduring significance, including the protocol of lowering it in remembrance of notable figures. With captivating stories and facts, this initiative aims to deepen the understanding of one of the world's largest flags located at the Attari-Wagah border, fostering a sense of unity and respect among all Indians.