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The Spirits Business

@thespiritsbusiness.com

The leading international spirits trade publication; at the forefront of what is happening in the spirits industry.

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About The Spirits Business

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**Brand Description for Bacardi**


Bacardi is a renowned name in the spirits industry, celebrated for its rich heritage and commitment to creating high-quality rum. Founded in 1862, Bacardi has a profound impact on cocktail culture, with products that range from classic white rums to innovative blends. Their flagship rum is famously versatile, ideal for crafting a variety of cocktails, including the ever-popular Piña Colada. This tropical favorite, made from Bacardi’s white rum, coconut cream, and fresh pineapple juice, captures the essence of escapism and nostalgia.


As a brand, Bacardi not only focuses on delivering exceptional spirits but also embraces trends within the cocktail landscape, encouraging consumers to enjoy these delightful drinks year-round. Notably, they play a significant role in the global cocktail scene with events like Tales of the Cocktail and Vinexpo, fostering community around cocktail craftsmanship. Bacardi invites you to enjoy a taste of the tropics, whether you’re lounging poolside or celebrating special moments with friends.

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The Spirits Business's brand icon
The Spirits Business

@thespiritsbusiness.com

The leading international spirits trade publication; at the forefront of what is happening in the spirits industry.

Brand Logos

View all
The Spirits Business's logos

Icon

JPEG

The Spirits Business's logos

Icon

JPEG

About The Spirits Business

Description

**Brand Description for Bacardi**


Bacardi is a renowned name in the spirits industry, celebrated for its rich heritage and commitment to creating high-quality rum. Founded in 1862, Bacardi has a profound impact on cocktail culture, with products that range from classic white rums to innovative blends. Their flagship rum is famously versatile, ideal for crafting a variety of cocktails, including the ever-popular Piña Colada. This tropical favorite, made from Bacardi’s white rum, coconut cream, and fresh pineapple juice, captures the essence of escapism and nostalgia.


As a brand, Bacardi not only focuses on delivering exceptional spirits but also embraces trends within the cocktail landscape, encouraging consumers to enjoy these delightful drinks year-round. Notably, they play a significant role in the global cocktail scene with events like Tales of the Cocktail and Vinexpo, fostering community around cocktail craftsmanship. Bacardi invites you to enjoy a taste of the tropics, whether you’re lounging poolside or celebrating special moments with friends.

Read more...

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Food and Drink

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